Global Head of Go-to-market - CapCut
ByteDance
Chelsea Yu is a global Product Marketing and GTM leader with 15 years of experience shaping market strategy and driving mass-scale adoption for Creative Tech, from GenAI video and image tools to VR/AR, streaming, and social platforms across the Americas, APAC, and EMEA.
She has helped scale products from zero to 800M+ cumulative MAUs for products such as CapCut, TikTok, and Rakuten, while leading high-performing global teams of 20+ and managing $80M+ in marketing investment. Chelsea is known for building integrated GTM systems that translate product innovation into sustained double-digit user growth. She firmly believes every problem can be solved with either data… or ice cream.