Your launch campaign workflow could connect positioning, messaging, content, and sales enablement in one flow. Your sales enablement workflow could build pitch decks, dynamic sales prep dashboards, and interactive ROI calculators. This is what becomes possible when you move from using AI to building with it. The PMMs creating the most value aren't just prompting. They're building AI teammates trained on their expertise, connecting them into workflows, and deciding how humans and AI work together. These roles didn't exist two years ago. People aren't waiting for a job description. They're writing it themselves. You'll see real workflows for product launches and sales enablement, and a tool that helps you identify which workflows to build and which AI teammates to connect. You'll learn: - How to find workflow ideas and decide which are worth building for PMM work - How to design workflows that create new value, not just speed up existing processes - How to evolve your role from AI user to builder and orchestrator