Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Bri
Gust
Senior Consumer Product Marketing Manager
1Password
Bri is a proactive and engaging marketing professional with B2B and B2C product marketing experience. She is an expert communicator and relationship builder with a proven ability to position products and create messaging that speaks directly to the end customer and their needs. Bri is experienced in managing go-to-market strategies and campaigns that correlate directly to revenue growth based on data-driven analysis.
10 April 2024 10:00 - 10:30
Optimizing the self-serve funnel through customer education, onboarding and key metrics
Discover proven strategies to enhance user engagement, reduce friction in the onboarding process, and leverage data-driven metrics for informed decision-making. This session promises actionable takeaways to elevate your approach to self-serve funnel optimization, so get ready to unlock the potential of your product and deliver an unparalleled user experience. In this session, you'll learn about: - Key metrics for tracking the quality of self-serve signups - Ways to measure the success of your onboarding efforts - How experimentation can provide insights into your customers