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Emily
FitzPatrick
Global Director of Revenue Enablement
Culture Amp
Emily is a revenue enablement professional passionate about empowering individuals to reach their fullest potential. She possesses strong decision-making and leadership skills, and is motivated to achieve goals efficiently while inspiring others to follow. Emily is currently serving as the Global Director of Revenue Enablement at Culture Amp.
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20 November 2024 13:30 - 14:00
Pitch perfect: When PMM and sales enablement sing from the same sheet
Great go-to-market execution happens when product marketing and sales enablement are perfectly in tune. This session dives into how aligning messaging, content, and training can turn scattered efforts into a seamless chorus—helping sellers tell stronger stories, shorten deal cycles, and turn product knowledge into customer impact.