20 November 2024 14:30 - 15:15
Fireside chat - What’s next for PMMs? Ownership, trends & the road ahead
Product Marketing is evolving.
Join industry leaders as they explore emerging trends, shifting ownership boundaries, and the skills PMMs will need to thrive in tomorrow’s landscape. Hear diverse perspectives on how the PMM function is adapting across industries and company sizes, and gain insights on preparing for the future of product marketing.
Key discussion points include:
- How PMM ownership is expanding or shifting in dynamic organizations
- Trends shaping PMM responsibilities and required skillsets
- Strategies to stay ahead in a rapidly changing market
- What the next generation of PMMs needs to succeed
Whether you’re looking to future-proof your career or your team’s impact, this session offers a roadmap for what’s next.