Andrea Bailiff-Gush is a product marketing veteran with experience launching new products, positioning for growth, and creating go-to-market strategies. She has led product marketing at large publicly traded companies as well as startups. She is currently the Head of Product Marketing at AppOmni, responsible for driving demand and growth in the SaaS cybersecurity space through release marketing, competitive intelligence, customer marketing, messaging and sales enablement. Prior to AppOmni, Andrea led product marketing at London-based scaleup Signal AI focused on driving awareness and demand in the PR & Comms space as well as validating new markets and use cases for new revenue channels. Before Signal AI, she led Product Marketing for Morningstar Data and Research and was responsible for bringing new feeds to market, generating demand and increasing adoption to drive better financial well-being for investors. She has also served as an Advisor & Board Member for CryptoMove, a Series A funded cybersecurity startup backed by leading VCs including Social Capital and Draper Associates. In 2018, Andrea was named a finalist for the Women in IT Excellence Awards in London, sponsored by Computing Magazine. In 2020, she was the recipient of a Morningstar Impact Award.