Irene Lee is Senior Director of Lifecycle and Product Marketing at Kikoff. Before that, she spent four years at KiwiCo, most recently as GM and Senior Director of the Education Business Line, having started there as Director of Growth for New Initiatives, Schools and Groups. Earlier in her career, she spent two years at Course Hero as Senior Director then Director of Digital Marketing, where she built and led the company's outbound growth pod of engineers, data analysts, and CRM operations specialists, and managed the growth and lifecycle marketing teams. Before Course Hero, she was VP Marketing at Grove (later acquired by Wealthfront), joining a seven-person team to launch a personal financial planning service, and VP Marketing at Hatch, where she joined as employee #2 and helped bring three products and their accessories to market, overseeing marketing, sales, and go-to-market functions. Across her career, Irene has led growth and lifecycle marketing through fintech, edtech, and consumer hardware, taking on GM and VP-level ownership at each stage.