Rebecca Curtin is Director of Product Marketing for Service Cloud at Salesforce, where she leads go-to-market strategy, product launches, messaging, and growth across the APAC region. She works at the intersection of product, sales, and marketing to bring new innovations—including Salesforce's AI-powered Service Cloud capabilities—to market and drive commercial impact. With more than 20 years of experience spanning product marketing, demand generation, and brand strategy, Rebecca has built and led high-performing marketing teams across organisations including Salesforce, PayPal, Vodafone, and Barclaycard. A regular keynote speaker, she is passionate about translating complex technology into compelling customer stories and helping businesses accelerate growth through effective go-to-market strategy.