Get invited

Register now

Call to action
Your text goes here. Insert your content, thoughts, or information in this space.
Button

Back to speakers

Lucy
Sonter
Product Marketing Manager (APAC)
LinkedIn
Lucy is a Sydney-based Product Marketing Manager at LinkedIn. With a background in media, marketing, and sales, Lucy champions the voice of the customer, bringing products to market for LinkedIn Marketing Solutions, Asia-Pacific. Her passion is driving inclusivity in her work and strives to create a culture of belonging moments. Outside of her day-to-day, she’s a mental health advocate and #1 fan of her golden retriever, Scout. You can connect with her on LinkedIn.
07 November 2024 12:30 - 13:00
Building Product-Market fit in international companies
Explore how LinkedIn Ads identifies, prioritises, and achieves product-market fit (PMF) outside of headquarters. Learn strategies for operationalising global and international strategies, prioritising launches with regional resources, and determining PMF in APAC markets.