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Dev
Das
Head of Product Marketing & Growth
Google
Dev Das is Head of Product Marketing and Growth at Google JAPAC, focused on SME and startup audiences. A marketing leader with 15+ years across B2B SaaS and AI, he has scaled revenue and recurring subscriptions through growth, PLG, pipeline, and product GTM at Google, Adobe, SAP, LinkedIn, and IBM. Dev leads product marketing at scale while staying hands-on with growth, demand generation, and product-led systems - building GTM engines that turn product value into adoption and recurring revenue across enterprise, startup, and developer-first audiences. He is also actively building with AI directly - developing agentic automation and end-to-end GTM workflows. He holds a degree from the University of Leeds.
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29 October 2025 11:00 - 11:45
Panel - Winning in markets you don’t sit in: How to influence globally from a regional seat
For many APAC product marketers, success isn't just about understanding your local market - it's about influencing global teams, adapting strategy across regions, and delivering launches in markets you've never set foot in. In this session, we'll explore how leading PMMs bridge the gap between regional execution and global strategy. From managing stakeholder expectations at HQ to navigating time zones, cultural nuances, and competing priorities, you'll learn practical approaches for building influence, driving alignment, and delivering successful go-to-market outcomes from anywhere in the world. Key takeaways: - Learn how to influence global stakeholders and build credibility with HQ teams. - Discover frameworks for launching products across multiple regions and markets. - Understand how to adapt global messaging without losing strategic consistency. - Explore techniques for managing cross-functional teams across different time zones and cultures. - Walk away with practical strategies for succeeding as a globally-minded PMM based in APAC.