Ally Kendall is a passionate product marketing leader with over 5 years of experience driving growth and innovation across various industries. Currently, Ally holds the position of Senior Product Marketing Manager at Dovetail, a pioneering company building the customer insights hub for product teams. In this role, she plays a pivotal role in establishing Dovetail as a new category leader, spearheading product positioning, messaging, storytelling, launches, market research, and competitive intelligence. Prior to Dovetail, Ally honed her skills at Domain, a leading Australian property marketplace. As a Senior Product Marketing Manager at Domain, she successfully built and scaled the product marketing team, significantly impacting user acquisition and feature adoption for their 9 million monthly users. Ally also has experience in launching successful features like "Off-market properties" and "Domain for Owners," demonstrating her expertise in product launches and user growth strategies. Ally's background extends to consumer marketing, where she managed large-scale brand campaigns and sponsorships, fostering brand awareness and preference.