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Kristine
DePippo
Senior Director of Product Management
Verizon
Kristine DePippo is an award-winning Product leader with 15 years of experience spanning both Management and Marketing, providing her with a unique perspective on GTM strategy and alignment. She currently serves as Senior Director of Product Management at Verizon Business, leading the strategy and P&L for a $2B+ broadband, SaaS, and managed services portfolio. Kristine is an expert at translating complex technology into stories that accelerate adoption, retention, and ARR. Known for turning strategy into measurable results, she has driven alignment across teams to achieve 35% YoY subscriber growth. Her exceptional performance has earned her the Verizon President’s Club distinction, along with numerous other leadership awards. She is a recognized Activator who makes things happen and is the definitive voice on how to successfully bridge the gap between Product and Marketing to achieve exponential growth. Kristine holds an MBA in Marketing and Brand Management from the Simon Graduate School of Business.
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12 March 2026 14:45 - 15:15
Product × PMM: From hand-offs to true partnership
As product organisations grow, the relationship between Product and Product Marketing becomes both more critical - and more complex. Expectations blur, ownership gets messy, and misalignment can quietly erode impact. In this keynote, Kristine DePippo shares a candid, product-leader perspective on what effective Product × PMM partnership actually looks like in practice. Drawing on her experience building and leading product teams in complex, enterprise environments, she’ll explore where PMMs create the most leverage, how strong product leaders think about collaboration, and the signals that indicate when the partnership is working - or breaking down. Attendees will leave with a clearer understanding of how PMMs can operate as true strategic partners to Product, influence decisions earlier, and drive outcomes that matter across the organisation.