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Gina
Kleiner
Senior Director of Product Marketing
LinkedIn
Gina Kleiner is Senior Director of Product Marketing at LinkedIn, where she leads the team shaping go-to-market strategy and storytelling for LinkedIn’s marketing solutions. She’s passionate about turning complex market shifts into clear, actionable strategy — helping brands navigate AI, evolving buyer behavior, and the changing face of B2B influence. With over a decade of experience in digital media and measurement, Gina previously spent 11 years at Nielsen, where she led product marketing across industry-first measurement solutions including Nielsen ONE and Total Audience Measurement. Across her career, she’s partnered closely with product, sales, and communications teams to drive revenue growth, elevate positioning, and build high-performing PMM organizations. A frequent speaker and industry voice, Gina focuses on the intersection of data, credibility, and human connection — and what it truly takes for modern B2B brands to earn trust in an AI-driven world.
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12 March 2026 15:45 - 16:15
What AI can't automate: PMM leadership in 2026
Competitive intelligence shouldn’t live in a slide deck — it should shape how your company moves. As markets shift faster and AI accelerates information overload, PMMs are uniquely positioned to turn scattered signals into strategic advantage. But building a true market intelligence function means more than tracking competitors — it’s about operationalizing insight across teams, guiding product bets, GTM plays, and executive decisions. In this session, we’ll explore how leading organizations are rethinking CI from reactive reporting to proactive strategy, and how PMMs can own the engine that keeps their business ahead of the curve. Key Takeaways: - How to build a scalable, actionable market intelligence function inside your org. - Frameworks for connecting competitive insights to product, GTM, and revenue outcomes. - Balancing qualitative and quantitative inputs — and knowing what not to track. - How to make insights impossible to ignore: storytelling, timing, and delivery. - Real-world examples of PMMs using market intelligence to drive strategic pivots and win executive trust.