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Chris
Sonzogni
Director, Alternatives Product Marketing
Chris S. (he/him) is Director of Alternatives Product Marketing at Fidelity Investments, specializing in direct lending. He has led GTM, lifecycle, and product marketing across fintech and wealth platforms, including Modern Life (first marketing hire), Pontera, SmartAsset, and Investopedia. An Elon University graduate, Chris is based in New York City. He’s known for building clear narratives and scalable programs that help advisors and investors adopt innovative financial solutions.
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12 March 2026 14:30 - 15:15
Roundtable discussion — What product marketing really means in complex & regulated industries
Share what it really looks like to practice product marketing in complex, regulated, or enterprise environments. How do PMMs define their role when customer access is limited, experimentation is constrained, and influence must be earned? Join peers to compare realities, trade lessons, and discuss what effective PMM looks like when clarity isn’t handed to you. 🕓 45-minute peer discussion. Sessions rotate hourly (excluding breaks) in the Roundtable Lounge. Small-group, peer-led discussion. No slides, no presentation — just shared experience and practical exchange.