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Thomas
Bille
Vice President of Product Marketing
Milestone Systems
Thomas turns product marketing into a growth engine. He's spent 15+ years in B2B tech—including 12 at Microsoft—helping product marketing teams drive measurable commercial impact. I focus on scaling portfolios, building clear GTM strategies, and aligning product, marketing, and sales around what really matters to customers. Today, he leads Product Marketing at Milestone Systems, who are evolving from a single-product company into a multi-product portfolio post-merger. That means sharpening our positioning, rolling out a theme-based GTM motion, and shaping a stronger narrative around AI and video technology.
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14 October 2024 11:30 - 12:00
Earn a seat at the table: Elevating product marketing's strategic impact
This session tackles a big question: How can product marketing move beyond just managing features and become a true strategic force within your organization? We'll dive into actionable ways PMMs can elevate their influence—from shaping product strategy and defining market opportunities to truly driving business outcomes. Get ready to discover how to command a seat at the leadership table, making sure your team's voice is heard at every critical decision point, especially when it comes to long-term growth. Key Learnings: - Proactively shape product strategy - Quantify your strategic impact - Build cross-functional leadership