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Rebecca
Bell
Sr Director, Head of Global GTM Enablement & Activation
Zendesk
Rebecca is driven by the challenge of making positive change happen in technology and digital business through effective communications, enablement and stakeholder engagement. She works closely with product marketing teams to ensure alignment between messaging and product strategy, bringing relevance to GTM teams, and ensuring the needs of customers and partners are met throughout the customer lifecycle. The results of her work create significant, measurable business value, whether through immediate revenue growth or by fostering better, more meaningful relationships with customers, employees, and other stakeholders. With over 20 years of experience in enablement, strategic planning, communications, sales acceleration, and marketing, Rebecca excels at building teams and strategies that drive business success and create advocacy. A true lover of words and storytelling, Rebecca delights in the power of the written and spoken word to move an audience.