In this session, Justin Vaughan-Brown, a dual German/UK national who has called Germany home for nearly two decades, will walk through the key themes and data points from the 2025 report. While the trends are global, Justin will spotlight what they could mean in a DACH context: You’ll hear findings on: - Differentiating in saturated, mature markets - Making an impact with just a small “Two pizza team” - Increasing collaboration with customer success for “closed loop product marketing” - The wide range of products PMMs support — and why favourites are OK - PMM’s influence within organisations — and how it’s shifting - Main PMM responsibilities and the potential impact of AI on these - Absence of major budgets – and making an impact with little or no funds This is a chance to step back, look at where the industry is headed, and reflect on where we’re aligned — or out of sync — in the DACH region. Bring your curiosity and your questions.