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Carina
Kern
Principal Product Marketing Manager
Twilio
Carina leads EMEA Product Marketing for Twilio's Communications portfolio, bringing over a decade of experience in B2B SaaS and CPaaS. She launched her career at SAP, specializing in Product Marketing for Data Management and Data Warehousing before joining Twilio to focus on innovative cloud communications solutions. Carina is bringing a combined global product marketing know-how with a deep understanding of local market dynamics. At Twilio, she leverages her strategic insights to strengthen product marketing initiatives and drive success throughout the EMEA region. Fun fact: Carina now lives in a former Greek restaurant, so she’s just as skilled at managing curious visitors looking for gyros or ouzo as she is at launching innovative products.
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14 October 2024 12:00 - 12:45
Networking roundtables: Navigating the product marketing landscape
In this session 5 unique discussions are happening concurrently, find the table discussing your biggest pain point or opportunity and join the conversation. Every table will be hosted by an industry expert so come prepared to discuss, learn, network, and share. Discussion topics will include: - Building customer-centric marketecture framework: Aligning product enablement with market needs - Where to start with AI in product marketing (and where to go next) - How to become a customer and market expert in your domain - Stop being the order-taker: How PMMs become strategic partners - The future of demos: creating more impactful demos that cut through crowded market