With over 15 years of marketing and creative experience, Scott currently serves as the Global Director of DWS Marketing at Lenovo, a leader in driving digital transformation worldwide. In this role, Scott focuses on shaping and executing marketing strategies that align with Lenovo’s vision, delivering impactful and innovative solutions across diverse industries and markets. Scott's expertise spans corporate branding, business development, sales enablement, digital media, and content creation. Dedicated to leveraging data, technology, and creativity, Scott crafts campaigns that resonate with target audiences, fostering engagement and loyalty. By collaborating closely with cross-functional teams and external partners, Scott ensures a consistent, high-quality marketing presence across all channels. Additionally, as an Apple-certified app developer, Scott brings a unique blend of technical and creative skills to design interactive, engaging digital experiences. Passionate about leading initiatives that challenge the status quo, Scott strives to create meaningful, positive change in the world through innovative marketing efforts.