In today’s competitive landscape, successful product launches and sustained growth rely on a seamless partnership between Product Marketing and Demand Generation. This fireside chat brings together experts from both worlds to explore how these teams can amplify each other’s strengths and align on strategy, messaging, and execution. We’ll dive into real-world examples of collaboration, discuss overcoming common challenges, and share practical tips for achieving aligned goals—from crafting compelling narratives to driving targeted demand. Join us to learn how Product Marketing and Demand Gen can become true power partners, boosting each other's impact and accelerating business growth.