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Jeff
Rezabek
Director, Product Marketing
IRONSCALES
Jeff Rezabek, Director of Product Marketing at IRONSCALES, is an award-winning product marketing leader with 10+ years of experience of elevating market presence for startup and enterprise companies delivering software and services in B2B technology (DevOps, Application Deployment Automation, Continuous Delivery, Cloud Computing, Software Testing, Cyber Security, AI, and Infrastructure Automation) and healthcare SaaS (EHR and Practice Management). Serving as a solo product marketer as well as foundational team lead, Jeff has accelerated revenue growth by developing scalable content marketing and impactful product marketing strategies to demonstrate market differentiation and address customer needs.
06 June 2024 12:30 - 13:15
Roundtable insights: Navigating the product marketing landscape
In this session 5 unique discussions are happening concurrently, find the table discussing your biggest pain point or opportunity and join the conversation. Every table will be hosted by an industry expert so come prepared to discuss, learn, network, and share. Discussion topics will include: 1. Launching AI products: A PMM primer with Ryan Shellack, Salesforce 2. Secrets to crafting a messaging strategy that resonates with Jeff Rezabek, IRONSCALES 3. How to succeed in global expansion 4. Successfully implementing personalization at scale 5. Developing and launching a successful CI program