In this session 5 unique discussions are happening concurrently, find the table discussing your biggest pain point or opportunity and join the conversation. Every table will be hosted by an industry expert so come prepared to discuss, learn, network, and share. Discussion topics will include: 1. AI-driven creative assets for cross-departmental product marketing collaboration with Colin Daymude, Calendly 2. Collaborating with creative teams to turn your PMM vision into reality with Jason Druss, Adobe 3. Bridging the chasm: How to take your product from early adopters to mass market with Alexander deLong, Isometrix Software 4. Managing multiple product launches 5. Extracting meaningful insights and using them effectively

This fireside chat will delve into the strategic utilization of data to effectively persuade stakeholders in the realm of product marketing. Join us as we gain insights into the transformational journey from raw data to compelling narratives that resonate with stakeholders, exploring methodologies and case studies exemplifying successful data-driven persuasion strategies. Session objectives: - Understand the importance of storytelling in conveying data insights to stakeholders. - Learn practical techniques for translating complex data into understandable narratives. - Explore real-world examples of leveraging data to influence stakeholder decisions. - Discuss strategies for building trust and credibility through data-driven persuasion. - Gain actionable tips for aligning data narratives with stakeholder priorities and objectives.