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Dirk
Nicol
Founder, My AI Transformation
Dirk Nicol is a product marketing executive and AI strategist with over 15 years of experience driving B2B product technology success. With executive leadership experience at IBM and other major organizations, he has transformed product marketing teams through AI-powered workflows that boost productivity, quality, and scale across all functions. An author with 20+ patents, Dirk combines technical expertise with practical marketing know-how. He demystifies AI by translating complex concepts into actionable strategies for audiences ranging from executives to frontline teams. As the founder of My AI Transformation, he helps leaders at all levels confidently integrate AI through coaching, training, and strategic advisory.
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04 June 2026 14:30 - 17:30
Certified Workshop | AI Product Marketing: Masters
Take your summit experience further with a hands-on certification designed for product marketers looking to apply AI with confidence and impact. This interactive training explores practical frameworks, tools, and real-world use cases to help you integrate AI into your product marketing workflows—from research and positioning to content creation, enablement, and go-to-market execution. You'll leave with actionable skills you can start using immediately, a recognized certification, and lifetime access to the OnDemand course curriculum. Bundle with your summit pass and save up to $250, or access it all with a PMA Pro+ Membership.