Rachel Cheyfitz is a leader in product marketing, supporting MSPs, partners, and direct sales for B2D and B2B. She's known for her ability to explain complex technical concepts with simple, precise language and her deep expertise in cybersecurity, dev tools, cloud-native SaaS platforms, and people-oriented products help her tackle any challenge. Rachel has a successful track record in building teams that scale, and implementing product marketing & documentation infrastructures. She attributes her success largely to her research & strategic thinking skills, strong belief in servant leadership and her position within the Product organization. Rachel has worked with companies that share her passions, including Comeet, Snyk, Lightrun, Alcide and Cisco. Together with her team at Lytx, Inc., she brought their developer portal as-a-product to market. Today, Rachel is leveraging that experience again, building her hybrid team of PMMs and technical writers from scratch at Coro. In her free time, Rachel enjoys writing, reading, thinking critically about pop media, taking her kids to awesome concerts, and trying out new restaurants.