Inbar is a film school refugee who has spent the last 12 years living and breathing content and product marketing. Over her career, she's taken her love of storytelling and brought it into her passion for product marketing - giving people true value from their product experience and connecting it to tangible business results. She's currently the Director of Content and Product Marketing at Lusha shepherding their move into sales-led growth and strengthening their PLG motion. Most importantly, she's a mother of two, a hopeless Harry Potter and Dr. Who fan, and a reciter of 90's SNL skits.