Product marketers need to be as skilled at marketing themselves as they are at marketing their products. This interactive workshop provides practical strategies and actionable tactics for cultivating a strong personal brand that elevates your career and amplifies your impact. Through engaging exercises and peer-to-peer learning, this workshop will empower you to: - Learn how to articulate your unique value proposition, define your career goals, and develop a concise and impactful - Discover how to leverage social media, content creation, and networking platforms to showcase your expertise, build your professional network, and establish thought leadership within the PMM community. - Explore effective strategies for networking, mentorship, and community building to expand your influence, gain valuable insights, and foster meaningful relationships with other PMM professionals.