13 March 2025 12:15 - 12:45
How to reposition your product to adapt to a dynamic market
Repositioning a product can be a strategic move to revitalize growth and maintain market relevance. This keynote will explore key strategies and tactics for successful product repositioning.
Key Themes will include:
- Understanding market dynamics
- Redefining Your value proposition
- Executing a seamless repositioning
14 March 2025 14:00 - 14:30
What's next? Progression for PMMs
Product Marketing is a dynamic and rewarding career path. As PMMs gain experience and expertise, they often wonder about their next steps. This keynote will explore various avenues for progression, including:
Here's some key themes that will be covered:
- Leadership Roles i.e Transitioning into leadership positions within product marketing teams.
Developing strategic thinking and team management skills.
- Cross-Functional Moves i.e exploring opportunities in product management, marketing, or sales.
- Entrepreneurship and consulting i.e Starting your own venture or consulting business. Utilizing your product marketing expertise to help other companies succeed.