José Carmona Orbezo is a results-driven Product Marketing leader with over 20 years of experience in driving business growth through go-to-market (GTM) execution, product positioning, and demand generation. He specializes in launching, scaling, and optimizing product marketing strategies across global markets, ensuring alignment between marketing, sales, and product teams for maximum adoption and revenue growth. José’s expertise includes leading global GTM strategies, creating high-impact multi-channel demand generation campaigns, and equipping sales teams with effective tools for customer acquisition. Recognized as an inclusive leader, he excels in building and mentoring diverse, high-performing teams, fostering collaboration across cross-functional teams, and delivering measurable results. Passionate about launching products with precision, José ensures they succeed commercially while creating meaningful customer impact.