Tai Pauli is an award-winning media leader with over 15 years’ experience shaping global marketing strategies for some of the world’s most influential brands. As International Head of Media at Meta, she leads strategic planning across Meta, Instagram, WhatsApp, and Facebook, driving innovative, high-impact campaigns that resonate in diverse markets. Recognised as an IPA and Campaign Magazine Woman of Tomorrow, a WACL Futures Alumni, and one of IAA UK’s 21 Women of 2021, Tai combines entrepreneurial vision with a deep passion for helping people achieve their full potential. Her career spans senior leadership roles at Manning Gottlieb OMD, Havas Media Group, and HSBC, as well as co-founding a successful integrated agency acquired in 2013. With a track record of building high-performing teams, orchestrating cross-functional collaboration, and championing inclusive leadership, Tai brings both strategic rigor and creative flair to the evolving media landscape.