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Michal
Lasman
Global Head of Marketing
Wandelbots
Michal Lasman is a seasoned marketing professional with over 13 years of experience in various marketing and business strategies, primarily in B2B startups and scale-ups. She focuses on growing brands, creating clear messaging that communicates product value and simplifies complex tech concepts. Michal is a co-founder of the PMA Berlin community and the host of the CMO Convo podcast, where she enjoys engaging with industry leaders, sharing insights, and discussing emerging marketing trends. She is dedicated to connecting people and advancing the marketing field.
05 December 2024 12:15 - 13:00
Networking roundtables: Overcoming your biggest challenge as a PMM
In this session, 6 unique discussions are happening concurrently, find the table discussing your biggest pain point or opportunity and join the conversation. Topics include: - The future-proof formula: How to network & build your personal brand to secure your product marketing success (in full employment and beyond) with Hattie The PMM - From doer to driver: Elevating the strategic impact of product marketing with Libby Brovero, Clarivate - Addressing end-user needs and effectively targeting your buying committee with Michal Lasman, Wandelbots - From technical to tactical: crafting product messaging that resonates with Nahomi Thavarajah, AVEVA - Driving accountability: Who owns what in product marketing KPIs with Senda Ben Abdallah, TL;DL - The intersection of data and delight: leveraging insights to shape product and digital marketing success with Adetomiwa Adekoya, Bosch The old adage that "a problem shared is a problem halved" really does stand true. Join your fellow attendees and our expert speakers to tackle your biggest PMM challenges as a group.