Product marketing sits at the crossroads of product, sales, marketing and customer success. Add multiple countries, time zones and a global HQ into the mix, and alignment gets a lot harder. Drawing on his experience working across functions and regions, Simon shares how PMM can be the connective tissue that keeps everyone pulling in the same direction. He'll also look at why Dublin, as a hub for US companies' European operations, is the perfect place to master this. Key takeaways: • How to build cross-functional trust when teams sit in different countries and report to different leaders • Balancing global consistency with local market needs • Practical rituals and frameworks that keep multi-market teams aligned