In high-growth companies, change isn’t the exception — it’s the constant. Whether it’s a new strategy, leadership shift, product pivot, or reorg, PMM leaders are often at the center of helping teams adapt and refocus. This roundtable invites an open discussion on how to lead with clarity, empathy, and influence during periods of transformation. Together, we’ll explore how product marketing can act as both stabilizer and strategic driver — turning uncertainty into momentum and ensuring teams stay aligned on what matters most. Key talking points: - Managing team morale and focus through organizational or strategic change - Communicating change effectively across product, marketing, and sales - How PMMs can use their positioning and storytelling skills to drive alignment and confidence during transitions