Scott looks to inspire customers to stay ahead by reassessing their position in the market and taking advantage of the opportunities presented by technology. He and his team showcase success across different industries. He is always more than happy to share a few findings from these case studies. Across this varied range of customers, some common opportunities emerge: • Engaging with consumers in a personalised, but scalable, way • Helping employees to be more productive and proactive • Capitalising on the smartphone revolution • Giving businesses a full view of their customers – across all channels Leading a team of talented product marketers has given Scott the chance to do the best work of his career, combining his experience in sales, customer service, marketing, and project management.